During the frequent phone calls with my mom, she inevitably asks the million-dollar question: “What are you up to at work these days?”
Working in social media at an advertising agency makes this question exceptionally tough to answer. I could show her my timesheets and she could sift through the job numbers. She could listen to me go on about Facebook insights, promoted posts and captivating content. But I usually give her my shortened version of the answer, “Oh you know, just writing Tweets and stuff.”
My mom has no idea what I do for a living.
And with today’s ever-evolving career choices, 35% of parents surveyed also don’t know what their child does for a living. So I am thrilled that Laughlin Constable is participating in its first-ever ‘Bring Your Parents To Work Day’ on Thursday, November 7. It’s an opportunity for parents of LC employees to see firsthand what their child does on a day-to-day basis.
Laughlin Constable prides itself on being a great place to work, winning numerous awards for workplace excellence and flexibility, a positive reflection on our employees’ work/life balance. Inviting parents into the office allows LC to open its doors and connect with families, while also showing appreciation and gratitude for parents who have raised children to be hardworking members of the LC family.
And as anyone working in the industry knows, advertising is all about teamwork. Nothing would get accomplished without a team of employees working together to develop and create a successful campaign. A family is no different. It too is a team that works together to accomplish goals and create positive outcomes. This similarity between an agency and family life fosters an environment of support, success and balance in the office and at home.
I am grateful that my mom will have the opportunity to not only see what I do at work, but also see the talented professionals I am lucky enough to work with every day.